Adavntages of IPTV

IPTV is a truly interactive service and can provide numerous services like e-commerce, e-governance, e-education, e-medicine, weather and infotainment etc,. IPTV is still in nascent phase in India. Considering the current scenario, IPTV can be said to have both pros and cons.

Interactive Nature
One of the best advantages of IPTV is that it uses internet protocol to provide two way communication, making the television viewing experience truly interactive. Through this technology, viewers not only receive data but can also send data back. For example, e-mailing, instant messaging, ticket booking, e-shopping and participation in live votes are all possible through IPTV.

Triple Play service
IPTV provides triple play service, which allows TV broadcasting, high-speed internet connection and telephony on one platform.

TV viewing at convenience
On-demand content
On demand advertising
Internet penetration

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